The Problem with Diets

The New Year Bells have tolled and for many people that signals the start of the New Year Diet! But it’s amazing how many women go round and round on the dieting merry-go-round year after year, repeating the same pattern of dieting, losing weight, putting it back on, dieting, losing weight again, putting it all back on again on so it continues! This is what is referred to as Yo Yo dieting.

Other dieters may start a diet, with good intention and motivation and then after a short time, they feel miserable with not being able to eat certain foods and so they cheat a little, have some chocolate, cake or other “treat”, then eat more and more of the treat, crave it more, start to tell themselves that the diet isn’t working and “what’s the point!”  and then forget the diet completely. This scenario leads to a person who constantly seems to be “on a diet” and this can feel very demoralising.


The problem with the majority of diets is that:

  • They ask you to avoid or limit certain foods (and usually foods that you enjoy)
  • They can be difficult to implement into a busy schedule or family life
  • They often require you to buy weird or expensive food
  • They often don’t cater for the times when you are celebrating or eating out
  • They are a temporary solution to a longer term eating habit
  • They don’t address your mind set around food
  • They don’t encourage you to make permanent changes to your eating behaviour


Indeed, by the time many of my one-to-one clients come to see me for Weight Loss Hypnotherapy and Coaching, they have totally lost touch with their bodies and have lost sight with what it is to eat “normally”. Many have either been in the Yo Yo dieter category or seem to have been on a diet constantly, but still haven’t achieved their weight loss goal!

One of the first things I do with my one-to-one clients who fall into the two dieting categories above, is to work with them on becoming aware of their own eating habits and behaviour around food, getting them to really connect with what they are doing, what they are eating and to reflect on why they do what they are doing. We then work together to create new, healthier eating habits and behaviour, so that they have the knowledge, self understanding and resources to be able to “eat normally” again. Following this strategy means that they lose weight and can ditch dieting for good! No more counting calories, no more faddy foods, no more mentally beating yourself up!

To be honest the formula for losing weight is really very simple : Here it is, are you ready?

X Calories in + burn more than X calories consumed = weight loss!

Well mathematically at least it seems simple, but for most of you it isn’t that simple in reality: otherwise weight would not be an issue for so many women.

If you have struggled with your weight, if you are unhappy with what you are seeing in the mirror, if you keep feeling guilty about eating certain foods, if you keep telling yourself that you will lose weight and never quite seem to manage it, then you may be interested in the Diet Buddy Programme I will be launching In the next few weeks. This programme is an  an on-line programme for busy women who want to transform their own eating strategy, so that they can eat healthily, lose weight and keep it off in the future by being able to make healthy food choices and eat “normally” again, without the need to diet. The programme is called “How to Eat Chocolate and Still Lose Weight” and it is an affordable, on–line self coaching programme based on the work I do with my high end one-to-one clients and the results I have achieved with them. If you would like to find out more about this programme before it is launched, (and to benefit from a pre-launch one off special price reduction) then please feel free to contact me on and I can give you further details.

If you wish to have a look at your own eating strategy, then one of the first things to do is keep a note of what you are eating over a few days. It will really give you a sense of your own realistic eating patterns. It is so easy to think “Oh I am definitely eating 5 portions of fruit and vegetables a day!” or “I don’t really eat much!” only to be surprised when you write it all down. Have a go and see what you notice.

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